“I would describe fashion in Anchorage as casual, chic and sensible! The climate and environment effects what ‘style’ is in Anchorage. In many other cities, it’s easier to wear fashionable clothing whatever the time of year. In fact, most people wear North Face or Patagonia down jackets because it’s trendy, not because the 40-degree winter weather calls for it. In Anchorage, you wear down jackets because you’ll freeze if you don’t. You wear knee high boots with jeans or a nice skirt because your legs might fall off otherwise.
Fashion in Anchorage has greatly been improved in the last 10 years with an insurgence of small boutiques in town offering chic, modern (and affordable) styles. It certainly doesn’t seem as though Anchorage has hit the haute-couture stage by any means. Black tie events are few and far between, and the style scene doesn’t encourage anyone to dress outside of the elements. But, fashion isn’t dead here. In fact, it’s booming more than it has in years offering fun, stylish options!”
– by Penny